Sarusuberi

"Sarusuberi" (百日紅) is located on B2F of Keio FRENTE Shinjuku-sanchome, directly connected to the C2 exit of Shinjuku-sanchome Station on the Marunouchi Line. This niboshi-style (dried sardine) ramen shop is a leading representative of the "morning ramen culture" gaining popularity in the Shinjuku-sanchome area, with its 500-yen morning ramen (asa-ramen), available only on weekdays from 7:00 AM to 11:00 AM, enjoying long-standing support. Its greatest feature is the elegant, clear niboshi soup, which is paired with Mikawaya Seimen's white, thin, straight noodles. The soup offers a subtle aroma of niboshi while achieving a refined balance of clean sharpness and the rich depth of soy sauce, free from any off-flavors. In addition to the signature Niboshi Shoyu Soba (dried sardine soy sauce ramen) for 1050 yen, the menu boasts a wide array of options including Niboshi Shio (dried sardine salt ramen), tsukemen (dipping noodles), mazesoba (soupless ramen), and a special extra-large Niboshi Tsukemen for 1550 yen. Guests can enjoy comparing two types of chashu (braised pork slices): a tender, slow-cooked type and a ham-like type. A distinctive feature is the nori (seaweed) which floats on the soup in a unique shredded style. Roughly chopped onions provide a refreshing crunchy texture, and their flavor transforms from subtly spicy to sweet as they absorb the soup's heat. The ichimi togarashi (Japanese chili powder) available at the table offers a sharp chili kick, serving as an "ajhen" (flavor change) to accentuate the soup's taste. The morning ramen allows a choice of salt or soy sauce base, and for an inclusive price of 500 yen, it is generously topped with ingredients such as onions, green onions, kaiware (daikon radish sprouts), and half a slice of chashu. Despite its underground B2F location, the shop accepts a wide range of cashless payments including cash, various credit cards, transportation IC cards, and PayPay, making it highly accessible for international visitors.